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September 2020: A case for small businesses

Yuki Isshiki

When I hear or use a term ‘small business’ , I always detect a nuance of pity (like ‘poor little thing’) and I hated that. So I’d always describe demure as ‘an indie one-man band’. I imagine this ‘small=poor little’ connotation is a reflection of current capitalistic  ‘size matters’ mood. I resisted this connotation but struggled to logically explain why ‘size doesn’t matter’ and ‘small is a new big’.
But then I cam across this Youtube video, which cleared my thoughts once and for all. So today instead of the usual mumbling, I’d love to present you with the below link.

‘Yang Speaks’

https://youtu.be/mT8-snSX8SI

Andrew Yang is one of the former US Democratic Party presidential primary candidates and is a champion of universal basic income. I don’t necessarily agree with all his policies but I admire his integrity (at this point).  Dan Price is is the CEO of the online credit card processing company Gravity Payments and recently gained recognition after he raised his company's minimum wage to $70,000, and slashed his wage from $1.1 million to $70,000. The talk between these guys and other segments last over 2 hours BUT if you happen to have a small business or are interested in having one, you will listen the entire thing in one go and feel totally inspired. After listening to this, my thoughts became very clear and I could set clear goals feeling very confident and proud as a ‘small business owner’.
The focus is uniqueness and independence and whatever ‘business advice’ which come from larger business’ viewpoints don’t apply at all! Yay!

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